Google Penguin 4.0 Update highlight:
Google Penguin 4.0 is a part of their core ranking algorithm
Penguin 4.0 is now real-time, rather than something which periodically refreshes
Google Penguin 4.0 has shifted from being a sitewide negative ranking factor to a more granular factor
If your website impacted with Penguin update then, it’s time to clean up your website spammy links because after 2 years Google Penguin algorithm 4.0 has finally been updated and started rollout on 23rd September 2016. It’s good news for penalized website owner to check their spammy backlinks and clear them because of Google Penguin update roll out time by time now.
As all SEO professional knows that the Penguin looks at the Link Source for the most part. So, if you have very spammy back links to your website, clean it up and get your get your lost position in Google Search engine.
Those websites that impacted by the later version of Penguin update 1.0 from April 2012 and Penguin 3.0 Oct 2014 – should see the positive results to their ranking in Google Search engine if they made link cleanup efforts for their spammy links.
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